By now you have all come to know each one of us, whether that’s meeting us on the shop floor or seeing us on Snapchat. (Rach has quite the talent of snapping us without us knowing, whether it’s Sharon climbing the cupboards like a monkey or Ursula being muscle woman carrying boxes twice her size!  Rach really knows how to get us looking our absolute best at all times! (Let’s not even talk about Megan and Pauline’s Cilla Black impressions at the Christmas Night out!!)) By now you know us lot like old friends!

So with that in mind we thought it was only fair to introduce our newest member of the team properly so you can all give her the warmest welcome!


Meet Danielle!


Danielle is the newest member to join our team and we are so excited to have her. Many of you’s will already know her and will be just as delighted as us to see her in the shop.

For any of you that don’t know her, our new gal hails from the bright lights of Sion Mills and is one major yummy mummy to baby Josh! (Look out for her rocking her Rebecca necklace with a J on it just for him!)

Aside from all things fashion. A fun fact about our gal is that she also used to be a wedding florist and was so amazing at it her own wedding was featured on the style serendipity blog!! ( you never know soon you could be able to get your wedding shoes, jewellery AND flowers with us! )

Danielle is coming to us as an absolute pro at all things fashion retail having previously worked in Matalan, Topshop, River Island and Debenhams.

She is our fashionista for sure and we are already grilling her about all things on trend for this season!

In the middle of her whirlwind first week we managed to get out of her what she thinks is the top 3 trends for this season!

So listen up ladies, here are your must haves according to Danielle :

Cross-Body Bag

“One of my favourite trends this SS18 is the cross body bag, as a busy mum on the go this is definitely a trend I can relate to.  My favourite are the Fiorelli bags ; they come in an arrangement of colours ( my fav is the grey!)  and are a smart casual bag that can be used everyday, on holidays or for a night out.   Not only are they practical but very on trend”


Shop full handbag collection here


“My favourite shoe this SS18 is the brogue, this sophisticated style of shoe compliments woman’s structured suits that can be found across any high street retailer at the minute.  I’m a lover of a good blazer and anyone that knows me well will tell you I’m not often seen without wearing one. The brogue is a smart/ casual shoe that can also be worn with a tapered trouser or a skinny jean, throw on a nice blazer and you’re ready to rock. This look will lead you nicely into AW 18 in style”


Shop full collection of Brogues here

Mya Bay

“A brand that is quite new to Bejeweled At Soul is Mya Bay, the stacking bracelets are so unique.  I love the diversity of this brand, the bracelets all have different engravings and designs. You can mix and match different bracelets to create endless combinations to suit your style. Also meaning it’s highly unlikely  someone will ever have the same set as you.  The bracelets has a 3 position closing mechanism meaning they are easy to put on and take off and you can make them as fitted or loose as you like”

(Mya Bay now available instore, online soon! Prices starting at £49)

We are so lucky to have her as part of our team and one week in, it’s like she has always been here! (We knew she was destined to be a bejeweled babe the minute she walked in with buns in her hand)

So the next time your in store make sure to say Hi!! we’re sure you will all make her feel just as welcome as you did when any of our others girls started out.